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Fohm changes name to Saintly for a divine clean bottom.

Fohm - Wet Wipes

When it comes to personal hygiene, wet wipes have been a popular choice for many. They offer a refreshing and convenient alternative to dry wiping. However, these wet wipes pose a significant threat to the environment. With their non-biodegradable nature, they contribute to the mounting issue of microplastic pollution in our waterways. So, what’s the solution? Enter Saintly, formerly known as Fohm, a startup on a mission to provide an eco-friendly alternative to traditional wet wipes.

💡 Fun Fact: Did you know that wet wipes have their own room in your house? Okay, maybe not literally, but they sure do play a crucial role in maintaining personal hygiene.

From Fohm to Saintly: An Evolutionary Journey

Saintly’s story begins with Fohm, a startup that revolutionized personal hygiene by introducing a specially formulated soap that could be dispensed onto toilet paper, transforming them into flushable wet wipes. This innovative approach allowed users to enjoy the benefits of wet wipes without harming the environment.

Recognizing the need for a change, Fohm rebranded itself as Saintly. With this transformation, the company aims to address the ongoing environmental and infrastructural challenges caused by microplastic-based wet wipes. By replacing these wipes with a foam-based cleansing solution, Saintly has prevented thousands of pounds of non-biodegradable waste from polluting our waterways.

🌍 Environmental Impact: It’s not just a name change; it’s a step towards a cleaner and more sustainable future.

New Product Line: From Soap to Phone Holders?

In addition to the rebranding, Saintly has introduced a new product line that represents a significant leap forward in terms of innovation and functionality. The company has enhanced its cleansing formulations, developed a sleeker dispenser design, and made it easier to replace the cartridge. But wait, there’s more! The new dispenser also features a phone holder. Now you can multitask while tending to your personal hygiene needs. Talk about embracing the digital age!

📱 Multitasking Made Easy: With Saintly’s new dispenser, you can now catch up on your favorite shows or scroll through social media while keeping clean and fresh.

The Path Ahead: Changes and Offers

As Saintly embarks on this new chapter, the company has made some changes to its existing offerings. It has opened preorders for its new product, while also announcing the phasing out of the original Fohm dispenser and its refills. While this may seem contradictory for an environmental company, the transition is necessary for the evolution of their product line.

“Our plan is to continue selling refills for the V1 dispenser for the next 6-12 months, if customers want to stock up. After this point, we will provide discounted offers to legacy customers to upgrade,” shared Jerry Staub, co-founder of Saintly in an interview with ENBLE.

💡 Expert Insight: Change is inevitable, and sometimes, even environmentally-conscious companies need to adapt their offerings to meet the demands of the market.

And the Price Tag Is…

You might be wondering about the cost of making the eco-friendly switch with Saintly. The Dispenser Kit, which includes the sleek new design and enhanced features, is available for $99 with a subscription plan or $109 as a one-time purchase. Refill Packs, which provide approximately 8 cents per use, are priced at $36. Considering the impact on the environment, it’s a small price to pay for a cleaner future.

Mark Your Calendar: The redesigned hardware and brand relaunch are set to take effect on March 22. Get ready to bid farewell to traditional wet wipes and say hello to a more sustainable solution.

Q&A: Satiate Your Curiosity

Q: What makes Saintly’s foam-based cleansing solution eco-friendly?

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A: Saintly’s foam-based cleansing solution is formulated using eco-friendly ingredients that are gentle on the skin and biodegradable. By replacing microplastic-based wet wipes with this foam, Saintly prevents thousands of pounds of non-biodegradable waste from polluting our waterways.

Q: Why did Saintly phase out the original Fohm dispenser and refills?

A: As part of their evolution, Saintly made the decision to phase out the original Fohm dispenser and refills to focus on their new product line. While this might seem contradictory initially, it allows them to innovate and provide improved products to their customers.

Q: Will Saintly continue to support its legacy customers?

A: Absolutely! Saintly values its legacy customers and plans to offer discounted upgrade options to ensure they can enjoy the benefits of their new product line. Additionally, refills for the V1 dispenser will be available for the next 6-12 months for those who wish to stock up.

Q: What sets Saintly’s new product line apart from the competition?

A: Saintly’s new product line offers enhanced formulations, a sleeker dispenser design, and the unique addition of a phone holder. With a focus on providing convenience, innovation, and sustainability, Saintly aims to revolutionize the way we approach personal hygiene.

Looking Ahead: Embrace the Future

Saintly’s journey from Fohm to its rebranding represents a significant shift towards a more sustainable future. As consumers become increasingly conscious of the environmental impact of their choices, innovative solutions like foam-based cleansing become essential. We can expect similar advancements in the industry, as more companies explore eco-friendly alternatives to traditional products.

Join the Movement: Say goodbye to traditional wet wipes and embrace the eco-friendly alternative with Saintly. Together, we can make a difference and protect our planet.


🔥 Don’t keep this news to yourself! Share it on social media and let’s spread awareness about Saintly’s eco-friendly solution.

📚 Reference Links: – Fohm Official WebsiteENBLE ArticleMicroplastic Pollution and Its ImpactThe Rise of Eco-Friendly Hygiene Products

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